About Us


Our story started with Hugo, our Black and Tan chihuahua (possibly chihuahua mix) who came into our lives by chance in 2016.  His personality of sassy attitude and heart-melting cute and handsome looks, inspired us to dress him to complement his playful swagger.  

Established in 2018, Swag The Dog Shop is about stylish quality apparels for your pets.  We are Canadian based business and ship Worldwide from our headquarter office in Toronto, Canada.

We hope your pups love our apparels as much as we do and get the Swag on.  

You can follow our CEO/ model, Hugo @hugodelmondo and our shop @swagthedogshop on Instagram.  We love seeing your pup’s Swag with our apparels so please make sure to tag and include us in the caption when posting!